With the right message and a well-designed sign, your business can capture the attention of potential customers. Whether you’re looking to promote a special sale, announce your newest product line or spruce up a storefront, vinyl signs are the ideal way to get the word out.
Printed digitally on durable vinyl fabric, these signs are vibrant and precise, resulting in sharp, easy-to-read text and eye-catching graphics. In addition, they can be printed on translucent or reflective materials to help you stand out in any setting. And because they’re so lightweight, vinyl signs are a great choice for businesses that need to decorate multiple locations or move signage around on a regular basis.
There are several different types of vinyl signs available, each designed to meet a unique need. A few of the most popular options include:
Wall wraps: These large, full-color wall murals are a great way to communicate your brand and messaging while creating a unique ambiance for your commercial space. They’re commonly used in restaurants, retail stores, and office buildings where a good ambiance has been shown to increase customer satisfaction ratings and revenue.
Table banners: Printed on weather-resistant vinyl, these versatile banners can be used on tables or along sidewalks to call attention to your products and services. They’re a popular option for trade shows, community events and other places where you need to display a lot of information in a short amount of time.
Mesh vinyl: Unlike calendered and cast vinyl, mesh vinyl is perforated and allows light and air to pass through it. This type of vinyl is ideal for displaying graphics and text that require two-way visibility, like wayfinding.
Reflective vinyl: This option is great for nighttime advertising, as it reflects artificial light rather than sunlight to make your signs more visible. It’s also an affordable choice for businesses that need to draw attention to their location from highways and other roadsides.
Decals: Smaller than vinyl signs, these removable stickers are great for promoting your brand at local events, fairs or giveaways. They can turn any object, from a water bottle to a frisbee, into an effective promotional tool for your company.
Vinyl signs can be made using various inks, depending on your needs. Solvent inks are an excellent choice for printing on indoor displays, as they’re water-resistant and can withstand high temperatures. Aqueous latex inks are a great alternative for printing on outdoor signs, as they’re environmentally friendly and don’t use solvents.
Vinyl signs are a highly versatile and cost-effective solution for many of your business’s communication and branding needs. Contact us today at Fresno signage company to learn more about the wide variety of ways we can help you elevate your business with visual communications that are both eye-catching and effective.